CEO, Creator, Professor & Your newest Hype Woman
I’m on a mission to help brands reach new heights of success through the sheer power of branding, creative designing, and sleek marketing strategies.
My aim is to help your brand cement a unique standing in the marketplace that grants an edge over competitors. By harnessing my 17+ years of experience as a Film & TV award-winning, multi-platform production and commercial creative expert in client-based digital & broadcast video, web and print – I’m here to help you…Build irresistible brands that resonate with customers’ core desires and needs, resulting in brand loyalty and a higher retention rate.
Our unique and modern design style + process sets both ourselves and our clients apart from competitors.
✨ Currently open to select Creative Director and Brand Strategy roles — remote or Atlanta-based.
[View My Resume] (button or link)
Hi, I'm
Professor, Creator, Speaker & Your newest Hype Woman
I’m Carmen Esteves — a Creative Director, Brand Strategist, and Educator with over 15 years of experience helping brands, founders, and institutions bring bold ideas to life.
I lead with vision, move with clarity, and build with purpose — whether I’m directing immersive campaigns, building creative systems, or mentoring the next generation of talent. My work spans tech, culture, entertainment, and education — blending story and strategy to move people and shift brands forward.
This isn’t just what I do — it’s who I am. I build things that work and resonate. From national campaigns to early-stage launches, I know how to translate ideas into action — and help teams do the same with excellence.
✨ Currently open to select Creative Director and
Brand Strategy roles.
Carmen Esteves.
WhatWe Do
The Esteves Creative Group (ECG) is a creative strategy and brand development firm built to help visionaries move with confidence, clarity, and culture.
We partner with founders, teams, and organizations to develop brand identities, creative systems, and campaigns that connect — across digital platforms, physical touchpoints, and lived experiences. From strategy to execution, we blend creative direction with business insight to help you lead with meaning, not just visuals.
This isn’t just design. This is brand architecture for what’s next.
You’re stronger than you think — but if you’re anything like me, you just need the right creative partner to help you unlock your next level.
You already have the vision. I’m here to help make it make sense — with strategy, storytelling, and design that actually works. No fluff. Just clarity, confidence, and creative that moves with purpose.
You're in the right place.
Ways to Work Together
1on1 with Carmen
On this call we discuss your brand blueprint and next steps to take your brand to the next level.
Design Day
Complete your to-dos in a day, with transparent collaboration, final graphics, and no surprise invoices.
2-hour Zoom Brands
Purchased a luxe template and don't want to do it yourself? Book a customizer session and we will do it for you!
